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About us - We love this stuff.

At FLX Websites, we live for the opportunity to create something truly unique. We savor the satisfaction of watching it evolve. And we revel in the challenge of keeping pace as it grows. It's why we do what we do.

We know that you, as a small-business owner, feel the same way about what you do.

But we also know how frustrating it can be to put so much time and effort into your business just to lose customers to a competitor who isn't better, they just have a better website. The truth is websites matter, a lot. Your site is your one chance to make a solid first impression before potential customers click away and move on.

We launched this company in 2019 with a simple idea: Provide an outstanding product and stand behind it with support you can count on. Now, with 65 clients and over 20k leads generated for clients, we've become the trusted website designer for small businesses in the Finger Lakes Region and beyond.

We're dedicated to creating an online presence you can be proud of, that elevates your business and gets results.

We're excited to learn about what we can do for you!

Nick Sergeant

Leadership

  • Nick Sergeant

    Owner

    Canandaigua, NY

  • Sarah Chilson

    Managing Director

    Canandaigua, NY

  • Jay Ciruolo

    Engineering Lead

    Boston, MA

Team

  • Ivan Šupraha

    Design Lead

    Split, Croatia

  • Vivian Guillen

    Senior Developer

    Santo Domingo, DR

  • Daniela Guillen

    Senior Developer

    Santo Domingo, DR

  • Eric Weissleder

    Copywriting Lead

    Manchester, VT

  • Maggie Shamraeva

    QA Manager

    British Columbia, Canada

  • Marcella Constantino

    Designer

    Canandaigua, NY

Stay up to the minute in an everchanging landscape.

How are customers finding you? How are businesses handling the fast-paced world of AI? Is making your own website worth it? We've got the inside scoop on everything you need to know.

5 Ways Modern Customers Find (and Choose) Local Businesses

From TikTok discovery to AI recommendations, learn how modern customers really find local businesses—and why your website is still where decisions are made.

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The Hidden Costs of DIY Websites for Small Businesses

That "free" website builder might be the most expensive business decision you make. Learn the real costs of DIY websites and why professional design pays for itself.

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Tell us about your project

Visit us

  • Canandaigua
    156 Mill Street
    Canandaigua, NY 14424